Home Goods Company Saved by Seller Central

The Challenges

 

Home Goods company had a myriad of catalog issues including pricing, chargeback issues, lack of advertising plan, and stagnating Vendor Central sales. Due to a Vendor Central policy, they could not advertise many of their products on Vendor Central.

How Velocity Sellers Helped

In addition to catalog cleanup, optimized listings, and A+ pages, Velocity Sellers launched a Seller Central store for the client. Products with advertising issues on Vendor Central were transferred to their new store as well as the addition of new products.

Home Goods Company Saved by Seller Central

The Results

  • 5% advertising budget of total sales
  • 38% increase in sales over same period last year
  • 47% of sales from Seller Central in first year

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