Velocity Sellers Podcast

Join us as Velocity Pete interviews ecommerce marketplace experts
on various topics that will help you boost your omnichannel marketplace management knowledge!

Tune in for Real-World Insights from Marketplace Experts, Operators, and Industry Leaders.

Our podcast dives into practical strategies, emerging trends, and behind-the-scenes stories that help sellers thrive across Amazon, Walmart, Shopify, TikTok Shop, and more.

Stop Guessing, Start Winning: How Amazon Market Research Drives Real Results

0:00 – Introduction to Viral Launch

4:05 – Market Intelligence Tool Deep Dive

12:16 – Product Discovery and Analysis Features

21:43 – AI Tools and Listing Optimization

25:03 – Navigating Amazon’s Changing Landscape

29:15 – Prime Day Strategy and Future Features

35:05 – Final Advice and Special Offer

Can You Crush Selling on Amazon by Nailing Prime Day Strategy?

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Grow Your TikTok Shop: Proven Brand Strategies

0:00 – Introduction to Neil Tanna

1:30 – Neil’s Journey Through CPG to TikTok

4:20 – How Big Brands Adapt to TikTok

9:19 – TikTok Shop and Amazon Partnership

14:22 – Building Community Before Commerce

19:00 – Live Commerce and Super Brand Days

23:15 – Search Ads and AI on TikTok

29:50 – Future of Brand Marketing with AI

33:50 – Key Advice for TikTok Success

How to Maximize Amazon Sales Using Smart Deal Strategies

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Amazon Seller Problems: Smart Solutions for Common Challenges

0:00 – Introduction to Amazon Problem-Solving

1:09 – Ula’s Journey in Amazon Management

4:07 – The Art of Solving Amazon Problems

6:06 – Common Account Issues Sellers Face

10:15 – Navigating Amazon Support Successfully

15:16 – Brand Name Changes and Flat Files

26:03 – European vs US Amazon Marketplace

31:14 – Final Advice: Persistence is Key

E-Commerce Growth, Controversy & Big Moves

0:00 – Meet Nick: Agency Owner’s Journey

7:31 – The Reality Behind E-commerce Success

15:01 – Navigating Client Relationships

18:21 – Impact of Tariffs on Amazon Sellers

24:02 – Fee Changes and Profitability Strategies

30:36 – The Future: Brick & Mortar vs E-commerce

35:13 – TikTok, Amazon & Emerging Integrations

Omni-Channel Expansion: How to Build and Protect Your Brand

0:00 – Meet Shannon Curley: Queen of Rhode Island

5:15 – Brand as Your Reputation Across Platforms

9:30 – AI for Brand Building: Uses and Limitations

18:10 – Great Content Creates Meaningful Connections

23:20 – Omnichannel Strategy: Adapting to Each Platform

31:40 – How can Brands use AI to help them expand?

39:10 – Final Thoughts & Outro

AI Innovations in E-Commerce: Win Amazon, Thrive Everywhere

0:00 – Podcast Introduction and Catching Up

4:02 – Carbon 6 Acquisition by SPS Commerce

6:08 – Importance of Omnichannel Strategy

10:58 – Target Partnership and Expansion

15:52 – Amazon Fee Increases and Tariff Impact

22:29 – Strategies for Sellers Facing Challenges

26:01 – AI Advancements and Future Trends

30:47 – Final Thoughts on Seller Success

Trademark Law for Sellers: Build a Stronger Amazon Brand

0:00 – Intro to Topic & Guest

1:57 – What Exactly Is a Trademark?

4:25 – What’s the Benefit of Amazon Brand Registry?

9:17 – How do you Protect Beyond Just Your Brand Name?

13:35 – How Similar Is Too Similar?

20:39 – Can Descriptive Terms Be Trademarked?

31:49 – How do you Maintain your Trademark?

39:57 – Final Thoughts & Outro

Amazon Rufus & GEO Optimization Tips

0:00 – Introduction to Guest & Topics
3:20 – Understanding Rufus and AI Search Adoption
8:35 – How AI Search Differs From A9 Algorithm
14:15
– Optimizing Product Listings for AI Models
21:55 – How AI Enhances The Customer Journey
34:00 – Future of AI: Opportunities and Challenges
41:25 – E-Content’s AI Search Optimization Evolution

Amazon Secrets: New Fees in 2025 & The Truth About Rufus!

0:00 – Intro to Guest & Topics

2:58 – Breakdown of New Fee Structure

8:23 – Impact on Seller Strategy

15:31 – Brand Visibility vs. Profitability

23:46 – How Sellers Process Deal Decisions

33:27 – Amazon’s Data Collection & Rufus Reality Check

40:30 – Final Thoughts & Outro

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