End-to-End Amazon Vendor Management That Works for Your Brand
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We Manage Your Amazon Vendor Account So You Can Focus on Growth
Amazon Vendor Management should never feel like a full-time fire drill. Yet for many brands, Vendor Central becomes a constant source of chargebacks, margin erosion, supply chain confusion, and one-sided negotiations.
At Velocity Sellers, we take full ownership of your Amazon Vendor Central ecosystem—so your internal team can focus on product innovation, brand growth, and long-term strategy while we handle the operational and financial complexity.
Our role is simple: protect your margins, improve operational efficiency, and turn Vendor Central into a profitable, predictable channel.
Effective Vendor Management in Amazon That Maximizes Profitability
Our Amazon Vendor Central management services are designed to address the exact levers Amazon uses to impact vendor profitability.
Key areas we manage include:

Chargeback & Shortage Dispute Management
Identification, dispute submission, documentation, and recovery workflows

Purchase Order & ASN Accuracy
Reducing operational defects that trigger penalties

Cost & Profitability Analysis
Ongoing margin tracking across SKUs and POs

Price & Cost Negotiation Support
Data-backed insights to support Amazon negotiations

Supply Chain Coordination
Aligning forecasts, lead times, and fulfillment expectations

Catalog & Content Oversight
Ensuring listings support conversion and retail readiness

Operational Health Monitoring
Preventing account issues before they escalate
Every action we take ties back to one goal: sustainable profitability inside Amazon Vendor Central.
Our Amazon Vendor Account Management Process
We follow a structured, repeatable process that prioritizes financial impact first—then operational optimization.
Vendor Account Audit
We analyze chargebacks, shortages, pricing structure, operational defects, and historical performance to identify immediate margin leaks.
Fewer Future Penalties
Fixing the underlying processes that trigger Amazon deductions
Improved Cost Visibility
SKU-level profitability tracking tied to real Vendor Central data
Stronger Negotiation Position
Clean data supports better outcomes with Amazon retail teams
Operational Efficiency
Fewer internal hours spent managing Vendor Central chaos
Case Studies
Case Study
A Quick 50% Increase
for School Supplies Company
50%
Increase in Sales
27%
of sales YTD
School Supplies company had advertising campaigns that were running at a very high cost. They had 750+ products but had not optimized them with keywords and had created no A+ pages. They consistently add products to their line every year but had no growth strategy.
Case Study
Home Goods Company
Saved by Seller Central
38%
Increase in Sales
47%
sales from Seller Central
Home Goods company had a myriad of catalog issues including pricing, chargeback issues, lack of advertising plan, and stagnating Vendor Central sales. Due to a Vendor Central policy, they could not advertise many of their products on Vendor Central.
Case Study
Growing a Business
on Both Vendor and Seller Central
50%
Increase in Sales
80%
increase in revenue
As a vendor to Amazon (through the Vendor Central program from Amazon,) they relied on marketing from Amazon to build their listings and manage their marketing efforts. They had limited communication with Amazon and no plan to grow sales. Their listings were set up with minimal optimization and they were losing out to their competitors, even having lower prices for the same product category.
Who We Are
Velocity Sellers is an Amazon-focused growth partner working with established brands across Vendor Central and Seller Central.
Unlike agencies that treat Vendor Central as an afterthought, we understand how Amazon’s internal systems, penalties, and incentives actually work. Our team brings together operational expertise, financial analysis, and Amazon-specific experience to help brands navigate Vendor Central with confidence.
We don’t chase vanity metrics—we focus on margin protection, operational clarity, and long-term account health.
How Our Amazon Vendor Portal Management Services Improve Margins
Amazon Vendor Central profitability isn’t lost in one place—it erodes slowly across dozens of small operational failures. Our Amazon vendor central management services are designed to stop that erosion.
Here’s how we directly improve margins:
Recovered Revenue
Actively disputing chargebacks, shortages, and compliance penalties
Fewer Future Penalties
Fixing the underlying processes that trigger Amazon deductions
Improved Cost Visibility
SKU-level profitability tracking tied to real Vendor Central data
Stronger Negotiation Position
Clean data supports better outcomes with Amazon retail teams
Operational Efficiency
Fewer internal hours spent managing Vendor Central chaos
The result: cleaner operations, clearer financials, and a vendor relationship that works in your favor.
What our customers say?
Top-Tier Amazon Consultants for Serious Growth! Velocity Sellers are true Amazon experts who know how to drive results. From optimizing listings and managing PPC campaigns to developing growth strategies, their team delivers practical solutions and measurable success. Communication is clear, fast, and professional. If you’re looking to boost your sales and streamline your Amazon business, Velocity Sellers is the partner to trust!
Highly recommend working with Velocity Sellers. We work with them to manage our Amazon listing and PPC ad campaigns. Everyone on their team is very knowledgeable and professional, and they’ve helped us shortcut many of the challenges that come along with selling on Amazon, saving us a huge amount of time and money which we would’ve spent doing trial and error on our own. If you’re selling on Amazon, I wouldn’t hesitate to reach out to them and see how they might help. We learned a lot just from our intro call alone.
We have partnered with Velocity Sellers for multiple years now. Working with their team has been a pleasure! If you’re not an expert on Amazon, I recommend you get in touch with the experts at Velocity Sellers. You won’t regret it!
We had been on Amazon for 10 years prior to engaging Velocity Sellers. Our growth on the platform was minuscule. At the time of this writing it has been 6 months since partnering with Velocity and our current growth is 20% month over month. What a difference! James on the Velocity team is our sales leader and he has walked us and his team through a complete revamp of our listings and store front. We love James and his cool, calm way! Definitely two thumbs up for Velocity thus far – they know their way around Amazon.
We are cautious and intentional with who we partner with. Velocity came highly recommended to us and this team did not disappoint. They are incredibly knowledgeable, very timely in all responses, strategic, organized, trustworthy, and all around the people you want to partner with to grow your sales on Amazon.
We’ve been working with Jake, James and their entire team to launch our store on Amazon over the last 12+ months. The entire team is responsive, creative, organized and professional. They have met and exceeded our goals for onboarding our products, getting us set up with advertising, vines, and more. Any time we’ve had questions, they have patiently answered them, guided us on accessing reports, and helping us generally understand how the entire platform works. I cannot recommend Velocity Sellers enough!
We have been with Velocity for a few years now!! We know we can count on them 100 percent for a rapid response when Amazon throws a curve ball . Their knowledge and advice has been invaluable . And they are just Awesome fine people to work with. Get on board if they can fit you in !!
Velocity Sellers has a team of experts dedicated to supporting our account, and they have been instrumental in helping us adapt to new opportunities and manage the many complexities of running a successful Seller Central account.
Who Is Amazon Vendor Management For?
Established Brands Selling via Vendor Central
Brands already operating at scale who need structure, accountability, and margin protection.
Manufacturers Experiencing Margin Pressure
Companies seeing profitability decline due to chargebacks, shortages, or unfavorable vendor terms.
Teams Lacking In-House Vendor Expertise
Organizations without a dedicated Vendor Central specialist—or those overwhelmed by Amazon’s complexity.
Brands Preparing for Growth or Negotiation
Vendors planning assortment expansion, cost renegotiation, or long-term channel optimization.
If Vendor Central feels unpredictable, reactive, or unprofitable, this service is built for you.
Featured Post
In the bustling and ever-evolving marketplace of Amazon, the choice between becoming a vendor or a seller—embodied in the “Amazon […]
Frequently Asked Questions (FAQs)
What Does Amazon Vendor Management Involve?
Amazon Vendor Management involves overseeing all operational, financial, and compliance aspects of Vendor Central—including chargeback recovery, purchase order accuracy, catalog oversight, profitability analysis, and ongoing account health management.
How Can Vendor Management Improve My Profit Margins?
Effective vendor management improves margins by recovering lost revenue, reducing future penalties, improving operational accuracy, and providing clear data to support better cost and pricing decisions with Amazon.
Can You Help Recover Chargebacks and Short Payments from Amazon?
Yes. Chargeback and shortage recovery is a core part of our service. We identify eligible deductions, submit disputes with proper documentation, and work to recover funds while addressing the root causes to prevent repeat issues.
How Long Does It Take to See Results from Vendor Management?
Many brands see initial recoveries and operational improvements within the first 30–60 days. Long-term margin stabilization and process optimization continue to improve over subsequent months.
How Much Does Amazon Vendor Management Cost?
Pricing depends on account size, complexity, and the scope of services required. We offer customized engagements aligned with your Vendor Central needs and growth goals.
Is Amazon Vendor Management Suitable for Small Brands?
Amazon Vendor Management is typically best suited for established brands with consistent Vendor Central volume. Smaller brands may benefit more from Seller Central or hybrid strategies, which we can help evaluate.