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From November 2, enhanced safety category sellers need $1M liability coverage regardless of sales. Larger brands usually have a policy, just not one that meets the rule.

A decimal slip priced a $34 SKU at $3.40 for five hours. The units were the cheap part. The deal lookback, price history and relist are what cost Q4.

The frequently returned item badge got louder in 2026 and now surfaces alternatives on your own page. It’s a creative problem with a 90-day clock, and September is the deadline.

Your branded campaign reports 10x ROAS. Most of that revenue was walking to your listing anyway. Here’s how to measure the incremental share on Amazon before Q4.

Amazon checks your UPC against the GS1 database before it checks Brand Registry. If the GS1 company name isn’t your brand, your Q1 launch stalls in January. Fix it now.

Alexa for Shopping now alerts shoppers when a favorite brand launches. Amazon product launch strategy just gained a push channel you don’t control and a day-one problem you do.