Find Out What's Holding Back Your Amazon Sales
Book a free 30-minute Amazon audit call. We review your listings, ads and inventory, show you where sales are being lost, and tell you what to fix first. No obligation.
On the Free 30-Minute Call
- A review of your listings, ads and inventory
- The biggest gaps we see, and what to fix first
- Recommendations you keep, whether or not we work together
Reviews
What Our Clients Say
We had been on Amazon for 10 years prior to engaging Velocity Sellers. Our growth on the platform was minuscule. At the time of this writing it has been 6 months since partnering with Velocity and our current growth is 20% month over month. What a difference! James on the Velocity team is our sales leader and he has walked us and his team through a complete revamp of our listings and store front. We love James and his cool, calm way! Definitely two thumbs up for Velocity thus far - they know their way around Amazon.
Highly recommend working with Velocity Sellers. We work with them to manage our Amazon listing and PPC ad campaigns. Everyone on their team is very knowledgeable and professional, and they've helped us shortcut many of the challenges that come along with selling on Amazon, saving us a huge amount of time and money which we would've spent doing trial and error on our own. If you're selling on Amazon, I wouldn't hesitate to reach out to them and see how they might help. We learned a lot just from our intro call alone.
We are cautious and intentional with who we partner with. Velocity came highly recommended to us and this team did not disappoint. They are incredibly knowledgeable, very timely in all responses, strategic, organized, trustworthy, and all around the people you want to partner with to grow your sales on Amazon.
We've been working with Jake, James and their entire team to launch our store on Amazon over the last 12+ months. The entire team is responsive, creative, organized and professional. They have met and exceeded our goals for onboarding our products, getting us set up with advertising, vines, and more. Any time we've had questions, they have patiently answered them, guided us on accessing reports, and helping us generally understand how the entire platform works. I cannot recommend Velocity Sellers enough!
Top-Tier Amazon Consultants for Serious Growth! Velocity Sellers are true Amazon experts who know how to drive results. From optimizing listings and managing PPC campaigns to developing growth strategies, their team delivers practical solutions and measurable success. Communication is clear, fast, and professional. If you're looking to boost your sales and streamline your Amazon business, Velocity Sellers is the partner to trust!
We have been with Velocity for a few years now!! We know we can count on them 100 percent for a rapid response when Amazon throws a curve ball . Their knowledge and advice has been invaluable . And they are just Awesome fine people to work with. Get on board if they can fit you in !!
Velocity Sellers has a team of experts dedicated to supporting our account, and they have been instrumental in helping us adapt to new opportunities and manage the many complexities of running a successful Seller Central account.
We have partnered with Velocity Sellers for multiple years now. Working with their team has been a pleasure! If you're not an expert on Amazon, I recommend you get in touch with the experts at Velocity Sellers. You won't regret it!
Real Client Wins
While we protect our clients' confidentiality, the results speak for themselves. These real-world examples demonstrate the transformative impact of comprehensive Amazon optimization across diverse product categories and business models.
Footwear Brand Transformation
Challenge: Stagnant 3P seller account with declining organic rankings and poor conversion rates across core SKUs. Solution: Complete listing overhaul, SEO optimization, and inventory rebalancing strategy.
Result: +41% increase in 3P year-over-year sales with improved profit margins through better ad efficiency and reduced storage fees.
Apparel Brand Turnaround
Challenge: Catastrophic 50%+ return rate destroying profitability and threatening account health. Solution: Enhanced product photography, detailed size charts, A+ content with fit guidance, and improved product descriptions setting accurate expectations.
Result: Return rate dropped to under 20% within 120 days, saving hundreds of thousands in return processing costs and lost inventory.
Bedding Brand Recovery
Challenge: Chronic out-of-stock issues due to poor demand forecasting causing ranking suppression and lost sales. Solution: Implemented data-driven forecasting model, optimized reorder points, and established safety stock protocols.
Result: Recovered $1M+ in missed revenue through improved inventory availability and restored organic search rankings across key SKUs.
Listing Optimization Transforms Visibility & Conversion
The difference between a basic listing and an optimized one isn’t just cosmetic—it’s the difference between losing sales and winning customers. Our before-and-after analysis reveals how strategic content
enhancement drives dramatic improvements in both conversion rates and retail readiness scores.
Before Optimization
- Only 4 generic product images
- No A+ content or enhanced brand story
- Poor bullet point formatting and structure
- Missing lifestyle and usage photography
- Weak SEO integration in copy
After Optimization
- 6+ high-quality images including lifestyle shots
- Fully developed A+ content modules
- SEO-rich, benefit-focused bullet points
- Professional photography showcasing use cases
- Enhanced brand storytelling throughout
SEO Wins Drive Visibility on Amazon Search
Keyword indexing is the foundation of Amazon visibility. If you're not indexed for the terms customers are searching, you simply don't exist in their shopping journey. Our SEO optimization strategies dramatically expand your keyword footprint and improve rankings where it matters most.
Get Your Free Amazon AuditBefore SEO Optimization
Less than2,000keywords indexedLimited search visibility across core product categories including workwear, footwear, and accessories. Most products buried on page 3+ for critical search terms.
After SEO Optimization
Over4,000keywords indexedComprehensive keyword coverage spanning branded, generic, and long-tail search terms. Strategic backend optimization unlocks new discovery pathways.
Measurable Impact
- 60% of SKUs achieved Page 1 keyword ranking improvements
- Significant gains in both branded and generic visibility
- Enhanced CVR across multiple product categories
A workwear and accessories brand expanded from 1,847 indexed keywords to 4,203 keywords within 90 days, resulting in a 156% increase in organic traffic and a 47% lift in non-branded search conversions.
Ads Should Work Smarter, Not Just Harder
Most brands are shocked to discover how much of their advertising budget is wasted on inefficient campaigns, poor keyword targeting, and over-reliance on automation that prioritizes Amazon's revenue over yours. Our advertising audits consistently uncover opportunities to cut waste while improving performance.
The Automation Trap
70-75% of ad spend wasted through automated campaigns with poor keyword targeting, broad match overuse, and minimal negative keyword lists. Budget consumed by irrelevant clicks.
Strategic Manual Optimization
Manual campaigns built around the search terms that actually convert, tighter match types, maintained negative keyword lists and bids set by profitability, so budget goes to clicks that sell.
Multi-Format Performance
Significant ROI improvements from diversified ad strategy including Sponsored Brands for top-of funnel awareness, Sponsored Display for retargeting, and Sponsored Video for engagement and storytelling.
What We Look For in Every Account
Every Amazon account is unique, but successful optimization follows a systematic approach. Our audit framework examines six critical dimensions that collectively determine your Amazon performance and growth potential. Here's exactly what we analyze when evaluating your account.
- 01
Retail Readiness
Complete evaluation of listing quality including image count and quality, A+ content completeness, bullet point optimization, product descriptions, backend search terms, and overall content health scores that impact conversion and discoverability.
- 02
Keyword and SEO Optimization
Deep dive into keyword indexing levels, search term ranking positions, organic visibility across branded and generic terms, backend keyword utilization, and competitive keyword gaps that represent untapped opportunity.
- 03
Pricing and Ad Strategy
Analysis of competitive pricing position, promotional strategy effectiveness, advertising campaign structure, keyword bidding efficiency, placement optimization, negative keyword management, and overall ad spend ROI across all campaign types.
- 04
Inventory Flow and Profitability Analysis
Assessment of stock levels across all SKUs, aged inventory risk, stranded inventory issues, out-of-stock frequency, inventory turn rates, storage fee exposure, and seasonal demand pattern alignment with supply planning.
- 05
Buy Box and 3P Competition
Evaluation of Buy Box ownership percentage, competitive seller analysis, pricing pressure from third-party sellers, unauthorized reseller management, MAP policy enforcement, and hybrid 1P/3P channel strategy optimization.
- 06
Forecasting Accuracy
Review of demand planning models, sales velocity trends, seasonal variation patterns, promotional lift impact, market growth trajectory, and inventory planning accuracy to prevent both stockouts and overstock situations.
Product Categories We Work In
We've delivered results for brands across a wide spectrum of Amazon's categories. Our methodology adapts to the unique operational challenges and opportunities of each vertical, applying proven optimization principles that drive growth regardless of product type, focusing on the distinct needs of specific segments of purchasers.
- Computers and IT Accessories
- Maintenance/
Repair/ Operations Supplies - Office Products
- Electronics
- Home Decor and Goods
- School Supplies
- Medical Supplies and Consumables
- Automotive and Fleet Parts
- Outdoor Sports
- Cleaning and Janitorial Supplies
- Office Furniture
- Childcare Supplies and Toys
- Grocery and Kitchen
Before You Book
Questions We Get Asked
What happens on the free audit call?
A 30-minute call with our team. We look at your listings, advertising and inventory, show you the biggest gaps we see, and suggest what to fix first.
Is it really free? Do I have to hire you?
Yes, it's free, and there's no obligation. You keep the recommendations whether or not we work together.
Do you work with new sellers?
We work best with brands already selling on Amazon or launching with a proven product from another channel, or ones that we see potential in.
Which marketplaces do you manage?
Amazon Seller Central and Vendor Central, Walmart Marketplace, Target Plus, TikTok Shop and Shopify, run by one team.
Can you manage just our Amazon ads?
Yes. Brands that only need advertising can hire us for Amazon PPC management alone. We are a Verified Amazon Partner.
How is pricing set?
It depends on the channels and services you need. Once we understand your account on the call, we'll walk you through the options.
Get Your Free Amazon Performance Audit
We'll provide a detailed analysis highlighting opportunities in your listings, advertising campaigns, and inventory management. No obligation. No pressure. Just actionable insights you can use immediately to improve your Amazon performance.