Target Plus (Target+)
Target Plus Marketplace Agency
Get ready for Target's invite-only marketplace, and grow once you're in.
Target Plus (Target+) is Target's invite-only marketplace for curated third-party brands on Target.com. Velocity Sellers helps brands navigate the application and onboarding process, align their catalog with Target's merchandising standards, and manage listings, inventory and reporting once they're live, alongside Amazon, Walmart, TikTok Shop and Shopify.
- Application and onboarding support
- Catalog aligned to Target's standards
- Inventory, data syncs and reporting
Trusted by Brands Like
Reviews“Velocity came highly recommended to us and this team did not disappoint. They are incredibly knowledgeable, very timely in all responses, strategic, organized, trustworthy.”
“The entire team is responsive, creative, organized and professional. They have met and exceeded our goals for onboarding our products.”
“At the time of this writing it has been 6 months since partnering with Velocity and our current growth is 20% month over month.”
What We Manage
Target Plus Management Services
Everything the channel needs, run by the same team as your other marketplaces.
How Target Plus Works
An Invite-Only Marketplace, Not an Open One
Amazon and Walmart let most brands open an account. Target Plus is curated: Target decides which brands join, so preparation matters before you ever list a product.
Open Marketplaces
- Who can sell
- Most brands that meet the basic requirements
- Getting in
- Open an account and list
- Competition
- Many sellers, often on the same product
- What wins
- Search rank, price and reviews
Target Plus
- Who can sell
- Curated brands, by invitation
- Getting in
- Application and onboarding
- Competition
- A smaller, curated set of brands
- What wins
- Meeting Target's standards for catalog, content and service
One Team
Why Run Target Plus With Your Amazon Agency
Your Catalog, Already in Shape
The listings, content and operations we build for Amazon and Walmart are the same foundation Target looks for, so you are ready to move when the door opens.
- Catalog and content aligned across channels
- Inventory synced with your other marketplaces
- Compliance handled from day one
Pricing and Content That Match
One team sets pricing, promotions and product content across Target Plus, Amazon and Walmart, so channels don't undercut each other.
- One strategy across marketplaces
- Consistent brand content
- One team accountable for results
The Process
How We Get You Selling on Target Plus
- 1Strategy CallA 30-minute call about your brand and whether Target Plus fits.
- 2Readiness ReviewYour catalog, content and operations checked against Target's standards.
- 3Application and OnboardingHelp through the application and onboarding process.
- 4LaunchListings, product pages, inventory and data syncs set up.
- 5Monitor and GrowCompliance, inventory and results managed with your other channels.
Who It's For
Who Our Target Plus Management Is For
FAQ
Target Plus Marketplace Agency FAQ
What is Target Plus?
Target Plus (Target+) is Target's invite-only marketplace, where curated third-party brands sell on Target.com.
How do you become a Target Plus partner?
Target Plus is invite-only, and Target decides which brands join. We help you prepare your catalog, content and operations and navigate the application and onboarding process.
Can you guarantee we'll be accepted?
No. Acceptance is Target's decision. What we can do is make sure your brand is ready and presented well, and that you can launch quickly if you're accepted.
Do you manage Target Plus after launch?
Yes. We manage inventory coordination, data syncs, compliance and performance reporting, and keep product pages up to Target's standards.
Do you manage Amazon and Walmart too?
Yes. Target Plus runs alongside our Amazon, Walmart, TikTok Shop and Shopify work. See Walmart marketplace management and Amazon management services.
How much does it cost?
Pricing depends on your catalog, channels and how much we run. Every engagement is scoped after a free strategy call.
How do we get started?
Book a 30-minute strategy call. We look at your brand and tell you honestly whether Target Plus fits, and what to do first.
Find Out If Target Plus Fits Your Brand
A free 30-minute strategy call and a roadmap you keep. No obligation.